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Topics related to getting search traffic though either paid or free methods. For more background, see SEM news stories from our sister site, Search Engine Land. Below are topics submitted by Sphinn members:
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I'm not going to try to explain John's post in a couple sentences but I will say that by the time you're done reading it, the strong statement he makes with his post title doesn't seem that radical any more. read more »
33 Comments     
Dustin Woodard does a guest post at the Hitwise blog which shows that the Long Tail of Search could actually be 90+ % of natural search traffic--meaning the tail could be without much of a head or body. read more »
14 Comments     
Using an IP proxy is an essential skill for an SEM, it allows you to test websites and redirection rules based on geolocation of the user. It's also surprisingly simple once you know how. This quick 10-minute guide will get you up to speed. read more »
3 Comments     
The surest way to successfully construct a building is to follow a blueprint. Just like construction blueprints, while each SEO blueprint may be unique, each will also contain similar details to ensure success. What details should a search marketing read more »
1 Comment     
With the economy in limbo what should search marketer's focus on? WebProNews spoke to Milind Mody, CEO of eBrandz Inc, an SEO and SEM firm, about online marketing and advertising. read more »
1 Comment     
Sam encourage a discussion about the future of URLs as natural language navigation begins to lead technology... Should Google Search stop using the URL of a site as an indicator of relevance? Or will their omnibar, or Mozilla’s ubiquity will be the read more »
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I liveblogged David's Local Search Presentation at the SEMpdx Hot Seat last night. Here's what he said... read more »
3 Comments     
Shana Albert writes a fantastic post about why online businesses need to use empathy to convert customers. I appreciated the suggestions and real-life examples. read more »
8 Comments     
"For almost a year, Keyword Spy have been email spamming both my personal email address and Sphinn (on a weekly basis), regurgitating announcements about its launch and features." read more »
11 Comments     
Interview by SEOMentor brings Brandy Eddings to life! Learn about this Texas cowgirl's roots and her passion for paid search, including some insights about her favorite social media interests and friends, including her favorite socnet.

Did you k read more »
2 Comments     
Great list from Tad about some very useful new web tools made available in 2008. read more »
3 Comments     
Ann Smarty looks at the world's hottest web and search trends. read more »
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A SMX Local Mobile Presentation:

And I'm [Brian Carter] presenting it here to you in a variety of ways, since I know some of you like video, some like slideshows, some just like blog posts... for the blog post only, keep scrolling down. Best way read more »
1 Comment     
3 nice tips from Gabriel Goldenberg on how you can make use of Archive.org read more »
22 Comments     
In The Trenches is a weekly spotlight of tips, tricks, and news about the tools search engine marketing professionals use to give them a leg up on the competition. Today: News from the search engines and today's in-depth look, The Ultimate Guide to read more »
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Another excellent post by ViperChill providing a list of important resources for improving other-then-SEO skills and thus making a complete web marketer. Besides SEO, includes resources on PPC, affiliate marketing, web design, copywriting, domains, read more »
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SEO and SEM are challenging tasks for B2B companies, particularly in industries such as Manufacturing and Industrial Technology. Here are 7 examples of how these types of companies can increase leads and revenue through creative search engine market read more »
2 Comments     
Jordan hits it spot on: "When conducting keyword research think again before immediately being drawn to phrases with the highest search volume. Consider KEI, the commercial intent, and which part of the buying cycle that keyphrase belongs to." read more »
5 Comments     
I had a great e-interview with Adam Audette and his answers to my questions had the quality of his most excellent blog posts. Enjoy! read more »
2 Comments     
TheVanBlog : Best of June links. read more »
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Aaron was one of the best presenters at Searchfest 2008 and I had a great conversation with him at dinner following the show. Aaron will be bringing the Online Marketing Summit on the road this summer with a stop in Portland on August 5th. He agreed read more »
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Scott Hendison's Top Ten Things he learned at SMX Advanced. Whether you attended the show or not, Scott's gleaned some good nuggets that are worth highlighting and examining closely. read more »
3 Comments     
Brian Carter discusses some great tactics for rescuing your SEM campaign from failure. read more »
5 Comments     
A really good post detailing 3 simple ways to increase click through rates ... not just on ppc ads but also on listings in organic results.

Really good advice! read more »
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Anthony has a very concise post here about the role of search in saving our economy. He's right ... so long as the # of new search jobs created outweighs the # lost in other media. read more »
5 Comments     


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