Jill

Avatar Went Hot: November 7, 2008 - 4:44 pm
Posted By: Jill 12 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: SEO
My latest Search Engine Land article:

Historically, big brands have not put much thought into SEO, as it never seemed necessary. Typically, as long they were found in Google for their brand names, they (and their C-level execs) were happy. Howeve read more »
6 Comments     
Avatar Went Hot: September 25, 2008 - 4:17 am
Posted By: Jill 55 days ago
Topic Type: News Story (Jump to http://www.highrankings.com)
Category: SEO
Sales are down for many businesses due to the slow economy. Business owners and CEOs are looking for that one thing that can pull them through the hard times and keep them afloat. When times get tough, many turn to SEO, hoping that it will be the ti read more »
7 Comments     
Avatar Posted By: Jill 57 days ago
Topic Type: News Story (Jump to http://www.highrankings.com)
Category: Water Cooler
The Blogosphere and Twitterverse are all abuzz with the news of Lisa Barone's impending departure as head blogger over at BruceClay.com and there's lots of speculation as to what her next move might be. She said she'd be moving back to the East Coas read more »
7 Comments     
Avatar Posted By: Jill 68 days ago
Topic Type: News Story (Jump to http://www.highrankings.com)
Category: Web Analytics
I admit it. I'm a Google Analytics junkie. I try to stay away, but every now and then I hear it calling my name and I break down and log in. I feel the familiar rush of excitement running through my veins almost instantly. And I know anything else I read more »
3 Comments     
Avatar Went Hot: August 15, 2008 - 9:24 pm
Posted By: Jill 95 days ago
Topic Type: News Story (Jump to http://www.bruceclay.com)
Category: SEM Industry
Great tips from Lisa Barone on conference networking. Nearly anyone who's attended a conference can relate, especially if you're somewhat shy. read more »
17 Comments     
Avatar Went Hot: August 14, 2008 - 10:51 am
Posted By: Jill 98 days ago
Topic Type: News Story (Jump to http://www.conversationmarketing.com)
Category: SEM Industry
Ian Lurie speculates about an SEO industry shake out:

"The industry shakes out. While many rip-off artists stick around, even more go away. Competent individuals move to agencies or continue as consultants. Corporations become smarter consumers o read more »
14 Comments     
Avatar Went Hot: August 6, 2008 - 8:38 am
Posted By: Jill 105 days ago
Topic Type: News Story (Jump to http://searchenginewatch.com)
Category: SEM Industry
Great post by Mark Jackson about the creepy feeling he gets when he sees search marketing companies paying for the honor of being deemed "best." read more »
14 Comments     
Avatar Posted By: Jill 111 days ago
Topic Type: Discussion
Category: News Sites
Just had to get that off my chest. read more »
5 Comments     
Avatar Posted By: Jill 129 days ago
Topic Type: News Story (Jump to http://www.talentzoo.com)
Category: SEO
The latest in my "Avoiding SEO Brain Freeze" series at TalentZoo. This one about attracting targeted traffic by getting the word out about your website. read more »
Discuss     
Avatar Posted By: Jill 129 days ago
Topic Type: News Story (Jump to http://searchenginewatch.com)
Category: Link Building
The next time someone starts talking about getting reciprocal links, or dropping comments in blogs for links, or writing crap articles for links, please point them to this article by Justilien that explains how to REALLY get links! read more »
Discuss     
Avatar Posted By: Jill 133 days ago
Topic Type: News Story (Jump to http://www.komarketingassociates.com)
Category: SEO
Derek Edmond answers some of the questions asked by LinkedIn folks on why they don't trust SEO. read more »
1 Comment     
Avatar Went Hot: July 4, 2008 - 4:17 am
Posted By: Jill 139 days ago
Topic Type: News Story (Jump to http://www.highrankings.com)
Category: SEM Industry
Over the past few weeks, I've had a few run-ins with plagiarism in various forms and thought I'd take the opportunity to have a little rant about it. My hope is that by discussing it, people will become more educated about the issue and perhaps it w read more »
10 Comments     
Avatar Posted By: Jill 175 days ago
Topic Type: News Story (Jump to http://www.sitelab.com)
Category: SEM
Good stuff from SiteLab:

"We’ve all heard the news by now. We’re in a recession. Or maybe not……but the economy is definitely in a downturn. Don’t fret though. Often times a recession can be the stimulus that leads your company to new heights p read more »
Discuss     
Avatar Posted By: Jill 192 days ago
Topic Type: News Story (Jump to http://technology.inc.com)
Category: SEO
Inc. Technology article about optimizing blogs for increased search engine traffic.

"Blogs can be effective tools for raising the profile of your product or service -- but only if your target audience find them. Search engine optimization (SEO) read more »
2 Comments     
Avatar Went Hot: May 5, 2008 - 12:15 am
Posted By: Jill 199 days ago
Topic Type: News Story (Jump to http://www.bruceclay.com)
Category: SEM Industry
Lisa Barone had a great interview with Vanessa Fox. (Surprised it wasn't sphunn already!) Learn what Vanessa is currently up to, as well as her thoughts on "PageRank Sculpting" and more! read more »
3 Comments     
Avatar Posted By: Jill 200 days ago
Topic Type: News Story (Jump to http://www.semne.org)
Category: Blogging
After a few quick SEMNE announcements, business consultant, Ted Demopoulos took to the podium and provided everyone with an enthusiastic presentation on exactly why blogging is an essential ingredient to your online marketing mix. Read the recap her read more »
Discuss     
Avatar Posted By: Jill 225 days ago
Topic Type: News Story (Jump to http://www.highrankings.com)
Category: SEM Industry
More on the Search Marketing Standards discussion. ProjectPHP asks for definitions of what standards mean, and Ian McAnerin delivers with some great definitions and lots of other useful information to continue this debate. read more »
3 Comments     
Avatar Went Hot: March 17, 2008 - 6:12 am
Posted By: Jill 248 days ago
Topic Type: Discussion
Category: SEM Industry
In reviewing the "What's New" posts here at Sphinn this weekend, I was hoping to catch up with some interesting SEO/SEM articles I may have missed during the week. I really wanted to Sphinn some good stuff.

Unfortunately, the good stuff was few read more »
36 Comments     
Avatar Went Hot: March 4, 2008 - 12:28 pm
Posted By: Jill 262 days ago
Topic Type: News Story (Jump to http://www.copyblogger.com)
Category: Other Online Marketing
Holly Buchanan has a great article on how to break stereotypes by using User Personas.

From the article:

How many times have you sat down to write a piece of copy and the ideas simply did not flow? It used to happen to me a lot, until I star read more »
6 Comments     
Avatar Posted By: Jill 264 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: SEO
My latest SEL article:

Pretend you don't know anything about what your company offers and you stumbled onto it somehow. Can you tell immediately what it's all about? Can the search engines? Do this exercise with each inner page of the site as wel read more »
4 Comments     
Avatar Posted By: Jill 270 days ago
Topic Type: News Story (Jump to http://www.talentzoo.com)
Category: SEO
The first in my multi-part step-by-step series at TalentZoo on exactly how to optimize your website to gain more targeted traffic and conversions.

This article focuses on the very first step in your SEO process – hunting for the keyword phrases read more »
2 Comments     
Avatar Posted By: Jill 276 days ago
Topic Type: Discussion
Category: Water Cooler
I'm in Honolulu and want to meet you if you're in the area. We've got 6 so far let me know if you are interested. read more »
1 Comment     
Avatar Went Hot: January 28, 2008 - 10:47 am
Posted By: Jill 296 days ago
Topic Type: News Story (Jump to http://www.talentzoo.com)
Category: SEO
Thought I'd stir up some additional SEO controversy here and point out my article over at Talent Zoo.

"Have you been held hostage by a search engine optimization (SEO) or search marketing company who claims that your search engine rankings will read more »
6 Comments     
Avatar Went Hot: January 19, 2008 - 10:58 pm
Posted By: Jill 304 days ago
Topic Type: Discussion
Category: Sphinn Zone
I've been busy the past few weeks and haven't had a chance to trawl the "What's New Posts" like I usually do. In reviewing them today, it seems like the percentage of get-rich-quick posts and blogs are overtaking those having to do with search marke read more »
30 Comments     
Avatar Went Hot: December 21, 2007 - 1:56 am
Posted By: Jill 334 days ago
Topic Type: News Story (Jump to http://www.highrankings.com)
Category: SEO
A High Rankings Advisor subscriber wonders if there's some SEO software he can get that will SEO his site for him. I tried to let him down easy... ;) read more »
13 Comments     

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