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Stoney DeGeyter ran into a couple of unique situations a few months that really challenged him. Both had to do with unsatisfied customers demanding that money back.

The lessons learned provide valuable lessons to both SEOs and small business owne read more »
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To find new ways to organize your keywords and more options to get help with the overall keyword research, here are 2 desktop tools - both offering handy keyword list managing options. read more »
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Once your content has been created, what can you do to give it a push and help promote it? While specifically written as a how to promote a blog post, the ideas can be used to promote any content on your site. read more »
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Having direct and immediate access to the Final Answer reduces the amount of information we’re exposed to. Instead of plowing through numerous books, flipping magazine pages, reading bits about this and that, we jump right away to The End. read more »
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Digg and Reddit are two of the most powerful communities of social media users on the web.

What drives Digg and Reddit users? read more »
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Reading, at its fundamental essence, is not about absorbing information. It’s about asking questions, looking for answers, understanding the various answers, and deciding for yourself. read more »
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What role might user annotations play in how search engines return which results to searchers? read more »
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While there has been no lack of FAIL floating around after its recent launch, there are a few reasons why you might want to take a deeper look. read more »
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Whenever there’s a big shift in the search results, you need to know what the search engines see, and what they could possibly be changing, to try and find the source of your troubles or success. read more »
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Some analogies perhaps oversimplify the SEO process, but are good for helping get the basic concepts across.

How do you describe SEO to people who are not deep into the field? read more »
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While there is no end to the SEO advice that permeates the web marketing world, it can often be very difficult to sort out exactly how one should research and where one should turn to learn about SEO. read more »
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How to optimize for multiple word order search phrases. From the post:

Determine Relative Traffic Levels
Make the Higher Traffic Phrase Priority One
Optimize on the Page (& Site) for the Different Phrase Ordering
Link Building with Alternate A read more »
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Aaron Wall put together a nice tutorial on robots.txt including tools for creating and analyzing. read more »
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We all know your friend an mine Matt Cutts, over at the Google Web Spam team… but how exactly do they go about detecting and curtailing web spam? While there are a wide variety of tools at their disposal, historical factors are easily one of the mor read more »
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In order to get conversions, you need to make sure the business you are promoting is being found by legitimate prospects. Ensure your site provides what visitors are looking for by following these five musically-themed guidelines: read more »
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Yahoo was granted a patent this week which describes how anchor text in links may be used to increase the relevancy ranking of a page pointed to by that anchor text.

It provides some details about how anchor text might be used by a search engine read more »
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The ability to write well is very useful for our personal and professional lives. The written word has become an essential means of social communication: mastery of it helps you to enthrall and persuade an audience that would look upon you favorabl read more »
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Nice rant from Donna about the escalating costs of SEO conferences read more »
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Is Plurk really a player in the big game with the likes of MySpace, Facebook and Twitter? Who are these Plurkers and should you bother with yet another social profile? read more »
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Today AdSense announced that they are drawing their ‘Referrals’ program to a close and are relaunching a new Google affiliate network. read more »
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In the future, ads themselves are engineered to obtain information on its audience, with the mined data immediately fueling message customization. Consumer data is a valuable commodity that will influence businesses and their initiatives even more t read more »
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By using this method, if someone has a reply plurk set up, I won’t have to wait until I know that they’re on to make a post I want them to see, and then hope it goes by when they’re actually looking at the screen. read more »
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Humans need choice, and if we can filter and order our results, more choice is generally better. But, as we start to consider our choices, there are finite numbers that we can cognitively consider at a time. One is too few, and dozens are too many. read more »
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Many bloggers would see a post like linking to them and feel happy about it - but leave it at that. But what I decided to do was to promote it heavily via my own social media networks. I immediately dugg it (it had already had a few diggs), voted fo read more »
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You've likely heard about the new features at Google Trends, but what do these new features mean for privacy?

Those who wondered why using Google Analytics is a bad idea just got a taste of why it is a bad idea! read more »
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